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中职英语高教版（2021）拓展模块Unit 4 Corporate Culture优质课ppt课件
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这是一份中职英语高教版（2021）拓展模块Unit 4 Corporate Culture优质课ppt课件，文件包含趣味课堂中职英语高教版2021拓展模块同步课件Unit4Part5-6CultureUnderstandingandLanguagePractice-课件pptx、趣味课堂中职英语高教版2021拓展模块同步教案Unit4Part5-6CultureUnderstandingandLanguagePractice-教案docx等2份课件配套教学资源，其中PPT共44页， 欢迎下载使用。
Knwledge bjectives
Ability bjectives
Emtinal bjectives
Part 1Warming up
Watch a vide
1. D yu like delicius fd?2. D yu knw the fd culture f ur cuntry in China?
Watch and answer
Of curse. / Certainly. / Yes, I d.
Yes, I knw sme. Fr example, 南米北面；chuan cuisine and xiang cuisine are spicy.
D yu like eating htpt? Why?
Of curse. / Certainly. / Yes, I d.Because eating htpt makes me warm in winter; htpt is rich in nutritin and ingredients; it is a cmmunal fd.
Part 2Cultural Understanding
Watch and search
In China, htpt restaurants are everywhere. Haidila is ne f the mst ppular htpt chains in the cuntry, where peple are willing t wait a lng time fr a table withut cmplaint. Many even enjy the waiting time, because custmers can get many free services such as manicures (美甲), free Wi-Fi and she-shining while waiting. There is als free snacks and free reading materials.
Watch and underline
Q1: Which cmpany is the passages abut?Q2: What services des Haidila ffer when custmers wait fr a table?
When the guests finally get a table, the waiters will greet them and bring them aprns, hairpins, cell phne bags, and eyeglasses-cleaning clths t prtect them frm the ht pt brth, and the waiters will als ffer warm twels fr them t refresh themselves with. While custmers are enjying the htpt, a skilled waiter will dance with lng ndles fr the entertainment f everyne at the table. The ndles finally land in the pt, absrbing its flavrs, and becme part f the delicius fd.
Q3: What services will custmers get when they have a table?
Haidila als cares abut hw custmers feel abut its fd and wrks cntinually t imprve it. It aims t satisfy every custmer. Its remarkable service has made it a great success.
Q4: What des it make haidila success?
Watch and chse
Part 3Language Learning
eg:Yu have t be willing t accept yur mistakes and grw frm them. 你要愿意接受自己的错误并从中成长。
ppular adj.受大众喜爱的，受欢迎的 搭配：be ppular with 受…欢迎；有好评
eg:Skiing has becme very ppular recently. 滑雪运动最近盛行起来。
be willing t d sth. 愿意做某事
free service / snacks 免费服务/零食
eg:· This website ffers a free service fr users t dwnlad music.这个网站为用户提供免费下载音乐的服务。
withut cmplaint 毫无怨言
eg:Fr my dream I will grin and bear it, withut cmplaint. 为了这个梦想我要任劳任怨不再满腹牢骚。
manicures n. 美甲she-shining n. 擦鞋eyeglasses-cleaning clth n. 擦眼镜布aprn n. 围裙hairpin n. 发夹twel n. 毛巾
eg: Our beauty saln specializes in shamp, haircut, perm, hair dye, wigs and manicures. 我们的美容沙龙专营洗头、理发、烫发、染发、假发和修指甲。 He earns a living by sheshining n the street.他靠在街头擦鞋为生。
satisfy v. 使满意，使满足；满足
eg:His answer did nt satisfy my curisity at all. 他的答复丝毫没有满足我的好奇心。
refresh neself 使自己恢复精神
eg:Sme peple think that drinking cffee can refresh neself. 有人认为喝咖啡可以提神。
care abut 关心，在意，重视
eg:A father shuld care abut his sn's educatin. 父亲应该关心儿子的教育。
remarkable adj. 引人注目的,非凡的
eg:It is indeed a remarkable achievement. 这的确是非凡的成就。The ecnmic advance has been remarkable. 经济进步是显著的。
success n. 成功，胜利 successful adj.成功的；一帆风顺的successfully adv.成功地；顺利地successr n.继承者；后续的事物succeed v.成功；继承；
eg:Success was within her grasp. 她有把握获得成功。
It is ne f the mst ppular htpt chains in the cuntry.
Haidila cares abut hw custmers feel abut its fd.
1.它是全国最受欢迎的火锅连锁店之一。2.Peple are willing t waiting fr a lng time withut cmplaint.3.海底捞关心顾客对它的食物的感觉。
人们愿意等待很长时间而没有抱怨。
4.它的目标是让每一位顾客满意。5.它卓越的服务使它取得了巨大的成功。
It aims t satisfy every custmer.
It remarkable service has made it a great success..
Part 4Language Practice
Read and match
翻译左右两栏的句子并匹配，组成完整的句子。
Subjective Clauses
Objective Clauses
1. 定义：在复合句中充当主语成分的句子2. 结构：关联词+简单句（主—谓—宾）（占主语位）3. 连接词:第一种：从属连词: that whether if第二种：连接代词: wh whever whm whse what whatever which whichever whmever第三种：连接副词: when where hw why whenever wherever hwever注意：主语从句要用陈述语序，且主语从句后的谓语动词用第三人称单数。
Review Subjective Clauses
Review Objective Clauses
1. 定义：在复合句中充当宾语成分的句子2. 结构：主—谓—引导词+（主—谓—宾）—（占宾语位）3. 连接词第一种：从属连词:that (that常可省略) whether if第二种：连接代词:wh whever whm whse what whatever which whichever whmever第三种：连接副词:when where hw why whenever wherever hwever4. 宾语从句过“三关”：时态、语序、连词。时态——主句用一般现在时，从句可用任意时；主句用过去时，从句用过去某个时态；主句用过去时，从句是真理时，只用一般现在时。语序——宾语从句的语序必须是陈述语序。
Review Subjective / Objective Clauses
Many peple knw 1) (what / that) the lg f WK Cmputer is a cmputer screen with a bk in it, but few peple knw the stry behind it. In fact, it was Allen Brwn, 2) (wh / which) was the c-funder f the cmpany, designed the cmpany’s first lg. 3) (What / That) he designed was rather a picture than a lg. It shwed 4) (that / which) a persn was reading a bk under a big tree.This lg was nly used n the cmpany’s first prduct. The CEO f the cmpany Stephen Jacb felt 5) (that / what) it was t cmplicated. It was a big prblem 6) (that / what) peple culd nt recgnize the details f the drawing unless it was large enugh.
选择合适的连接词补全有关企业标志的介绍。
Read and cmplete
Jacb decided t redesign the lg. He fund a designer and asked him 7) (whether / why) he culd design a new lg fr his cmpany. The lg the designer created was a simple shape f a cmputer screen in rainbw clrs with a bk in it. When the designer was asked 8) (why / whether) he designed the lg like that, he explained 9) (that / what) he wanted t express thrugh this lg was wisdm and knwledge.Ten years later, the CEO decided 10) (that / hw) they shuld have a mre mdern lg. The new lg used the same shape f a cmputer screen with a bk in it, but the clrs f a rainbw were changed t a single clr.
阅读并选择正确答案补全有关麦当劳的介绍。
It is knwn 1) YumNdles is a successful fast fd service brand with mre than 2 000 restaurants all ver the cuntry. But few peple knw 2) it was nly a small ndle restaurant at the very beginning.This small restaurant was started in 1986 as a family business. It was Li Nan, the funder f YumNdles Crpratin 3) discvered it. 4) impressed him mst was that such a small restaurant culd prduce huge quantities f fd at lw prices. It was bvius 5) the cnvenient and fast fd service they prvided fr custmers made them successful.
阅读并选择正确答案补全有关企业发展历程的介绍。
Li Nan realized 6) there wuld be a bright future in their restaurant cncept. He decided 7) he wuld buy the restaurant and pen a franchise (连锁店). It was said 8) he pened the first YumNdles franchise n September 1, 1990 and launched the YumNdles Crpratin in the same year. As everybdy knws 9) the business f the crpratin has expanded very fast since it was established. 10) makes YumNdles ne f the mst ppular family restaurants is that they prvide affrdable fd and gd services t bth children and adults.
Read and chse
选择恰当的词语补全对话。
用所给单词或短语的正确形式补全对话。
• establish • carry ut • benefit • visin • decisin • influence • practice • fit fr
Mr. Brwn: I hpe yu can give me sme advice n hw t 1) a mre pwerful crprate culture. Miss Lee: N prblem. What have yu gt already?Mr. Brwn: We have gt a 2) statement and the key values.Miss Lee: That’s gd. They are very imprtant. A gd visin statement will help emplyees make right 3) .Mr. Brwn: Yes, but I’m wrried that peple can’t keep the culture in mind at wrk.Miss. Lee: I knw. Crprate culture will nt have great 4) n peple, if yu d nt put it int 5) .Mr. Brwn: Yu mean we shuld make sme plicies t encurage peple t 6) the values?Miss. Lee: Yes, and it is imprtant fr yu t find thse wh are 7) yur culture.Mr. Brwn: Thank yu very much. Yur suggestins are very helpful.Miss. Lee: My pleasure. I’m sure yur cmpany will 8) a lt frm a great crprate culture.
Part 5Summary
I have mastered the fllwing wrds and expressins:the mst ppular htpt chains be willing tfree service / snacks withut cmplaint manicures, she-shining, eyeglasses-cleaning clth, aprn, hairpin, twelsatisfyremarkable care abut success
I have mastered the fllwing sentence structures:It is ne f the mst ppular htpt chains in the cuntry.Peple are willing t waiting fr a lng time withut cmplaint.Haidila cares abut hw custmers feel abut its fd.It aims t satisfy every custmer.It remarkable service has made it a great success.
Part 6Hmewrk
1. Recite the useful wrds and expressins f this unit.2. Write a shrt essay f at least 60 wrds abut the crprate culture f a prfessinally utstanding cmpany
Knwledge bjectives
Ability bjectives
Emtinal bjectives
Part 1Warming up
Watch a vide
1. D yu like delicius fd?2. D yu knw the fd culture f ur cuntry in China?
Watch and answer
Of curse. / Certainly. / Yes, I d.
Yes, I knw sme. Fr example, 南米北面；chuan cuisine and xiang cuisine are spicy.
D yu like eating htpt? Why?
Of curse. / Certainly. / Yes, I d.Because eating htpt makes me warm in winter; htpt is rich in nutritin and ingredients; it is a cmmunal fd.
Part 2Cultural Understanding
Watch and search
In China, htpt restaurants are everywhere. Haidila is ne f the mst ppular htpt chains in the cuntry, where peple are willing t wait a lng time fr a table withut cmplaint. Many even enjy the waiting time, because custmers can get many free services such as manicures (美甲), free Wi-Fi and she-shining while waiting. There is als free snacks and free reading materials.
Watch and underline
Q1: Which cmpany is the passages abut?Q2: What services des Haidila ffer when custmers wait fr a table?
When the guests finally get a table, the waiters will greet them and bring them aprns, hairpins, cell phne bags, and eyeglasses-cleaning clths t prtect them frm the ht pt brth, and the waiters will als ffer warm twels fr them t refresh themselves with. While custmers are enjying the htpt, a skilled waiter will dance with lng ndles fr the entertainment f everyne at the table. The ndles finally land in the pt, absrbing its flavrs, and becme part f the delicius fd.
Q3: What services will custmers get when they have a table?
Haidila als cares abut hw custmers feel abut its fd and wrks cntinually t imprve it. It aims t satisfy every custmer. Its remarkable service has made it a great success.
Q4: What des it make haidila success?
Watch and chse
Part 3Language Learning
eg:Yu have t be willing t accept yur mistakes and grw frm them. 你要愿意接受自己的错误并从中成长。
ppular adj.受大众喜爱的，受欢迎的 搭配：be ppular with 受…欢迎；有好评
eg:Skiing has becme very ppular recently. 滑雪运动最近盛行起来。
be willing t d sth. 愿意做某事
free service / snacks 免费服务/零食
eg:· This website ffers a free service fr users t dwnlad music.这个网站为用户提供免费下载音乐的服务。
withut cmplaint 毫无怨言
eg:Fr my dream I will grin and bear it, withut cmplaint. 为了这个梦想我要任劳任怨不再满腹牢骚。
manicures n. 美甲she-shining n. 擦鞋eyeglasses-cleaning clth n. 擦眼镜布aprn n. 围裙hairpin n. 发夹twel n. 毛巾
eg: Our beauty saln specializes in shamp, haircut, perm, hair dye, wigs and manicures. 我们的美容沙龙专营洗头、理发、烫发、染发、假发和修指甲。 He earns a living by sheshining n the street.他靠在街头擦鞋为生。
satisfy v. 使满意，使满足；满足
eg:His answer did nt satisfy my curisity at all. 他的答复丝毫没有满足我的好奇心。
refresh neself 使自己恢复精神
eg:Sme peple think that drinking cffee can refresh neself. 有人认为喝咖啡可以提神。
care abut 关心，在意，重视
eg:A father shuld care abut his sn's educatin. 父亲应该关心儿子的教育。
remarkable adj. 引人注目的,非凡的
eg:It is indeed a remarkable achievement. 这的确是非凡的成就。The ecnmic advance has been remarkable. 经济进步是显著的。
success n. 成功，胜利 successful adj.成功的；一帆风顺的successfully adv.成功地；顺利地successr n.继承者；后续的事物succeed v.成功；继承；
eg:Success was within her grasp. 她有把握获得成功。
It is ne f the mst ppular htpt chains in the cuntry.
Haidila cares abut hw custmers feel abut its fd.
1.它是全国最受欢迎的火锅连锁店之一。2.Peple are willing t waiting fr a lng time withut cmplaint.3.海底捞关心顾客对它的食物的感觉。
人们愿意等待很长时间而没有抱怨。
4.它的目标是让每一位顾客满意。5.它卓越的服务使它取得了巨大的成功。
It aims t satisfy every custmer.
It remarkable service has made it a great success..
Part 4Language Practice
Read and match
翻译左右两栏的句子并匹配，组成完整的句子。
Subjective Clauses
Objective Clauses
1. 定义：在复合句中充当主语成分的句子2. 结构：关联词+简单句（主—谓—宾）（占主语位）3. 连接词:第一种：从属连词: that whether if第二种：连接代词: wh whever whm whse what whatever which whichever whmever第三种：连接副词: when where hw why whenever wherever hwever注意：主语从句要用陈述语序，且主语从句后的谓语动词用第三人称单数。
Review Subjective Clauses
Review Objective Clauses
1. 定义：在复合句中充当宾语成分的句子2. 结构：主—谓—引导词+（主—谓—宾）—（占宾语位）3. 连接词第一种：从属连词:that (that常可省略) whether if第二种：连接代词:wh whever whm whse what whatever which whichever whmever第三种：连接副词:when where hw why whenever wherever hwever4. 宾语从句过“三关”：时态、语序、连词。时态——主句用一般现在时，从句可用任意时；主句用过去时，从句用过去某个时态；主句用过去时，从句是真理时，只用一般现在时。语序——宾语从句的语序必须是陈述语序。
Review Subjective / Objective Clauses
Many peple knw 1) (what / that) the lg f WK Cmputer is a cmputer screen with a bk in it, but few peple knw the stry behind it. In fact, it was Allen Brwn, 2) (wh / which) was the c-funder f the cmpany, designed the cmpany’s first lg. 3) (What / That) he designed was rather a picture than a lg. It shwed 4) (that / which) a persn was reading a bk under a big tree.This lg was nly used n the cmpany’s first prduct. The CEO f the cmpany Stephen Jacb felt 5) (that / what) it was t cmplicated. It was a big prblem 6) (that / what) peple culd nt recgnize the details f the drawing unless it was large enugh.
选择合适的连接词补全有关企业标志的介绍。
Read and cmplete
Jacb decided t redesign the lg. He fund a designer and asked him 7) (whether / why) he culd design a new lg fr his cmpany. The lg the designer created was a simple shape f a cmputer screen in rainbw clrs with a bk in it. When the designer was asked 8) (why / whether) he designed the lg like that, he explained 9) (that / what) he wanted t express thrugh this lg was wisdm and knwledge.Ten years later, the CEO decided 10) (that / hw) they shuld have a mre mdern lg. The new lg used the same shape f a cmputer screen with a bk in it, but the clrs f a rainbw were changed t a single clr.
阅读并选择正确答案补全有关麦当劳的介绍。
It is knwn 1) YumNdles is a successful fast fd service brand with mre than 2 000 restaurants all ver the cuntry. But few peple knw 2) it was nly a small ndle restaurant at the very beginning.This small restaurant was started in 1986 as a family business. It was Li Nan, the funder f YumNdles Crpratin 3) discvered it. 4) impressed him mst was that such a small restaurant culd prduce huge quantities f fd at lw prices. It was bvius 5) the cnvenient and fast fd service they prvided fr custmers made them successful.
阅读并选择正确答案补全有关企业发展历程的介绍。
Li Nan realized 6) there wuld be a bright future in their restaurant cncept. He decided 7) he wuld buy the restaurant and pen a franchise (连锁店). It was said 8) he pened the first YumNdles franchise n September 1, 1990 and launched the YumNdles Crpratin in the same year. As everybdy knws 9) the business f the crpratin has expanded very fast since it was established. 10) makes YumNdles ne f the mst ppular family restaurants is that they prvide affrdable fd and gd services t bth children and adults.
Read and chse
选择恰当的词语补全对话。
用所给单词或短语的正确形式补全对话。
• establish • carry ut • benefit • visin • decisin • influence • practice • fit fr
Mr. Brwn: I hpe yu can give me sme advice n hw t 1) a mre pwerful crprate culture. Miss Lee: N prblem. What have yu gt already?Mr. Brwn: We have gt a 2) statement and the key values.Miss Lee: That’s gd. They are very imprtant. A gd visin statement will help emplyees make right 3) .Mr. Brwn: Yes, but I’m wrried that peple can’t keep the culture in mind at wrk.Miss. Lee: I knw. Crprate culture will nt have great 4) n peple, if yu d nt put it int 5) .Mr. Brwn: Yu mean we shuld make sme plicies t encurage peple t 6) the values?Miss. Lee: Yes, and it is imprtant fr yu t find thse wh are 7) yur culture.Mr. Brwn: Thank yu very much. Yur suggestins are very helpful.Miss. Lee: My pleasure. I’m sure yur cmpany will 8) a lt frm a great crprate culture.
Part 5Summary
I have mastered the fllwing wrds and expressins:the mst ppular htpt chains be willing tfree service / snacks withut cmplaint manicures, she-shining, eyeglasses-cleaning clth, aprn, hairpin, twelsatisfyremarkable care abut success
I have mastered the fllwing sentence structures:It is ne f the mst ppular htpt chains in the cuntry.Peple are willing t waiting fr a lng time withut cmplaint.Haidila cares abut hw custmers feel abut its fd.It aims t satisfy every custmer.It remarkable service has made it a great success.
Part 6Hmewrk
1. Recite the useful wrds and expressins f this unit.2. Write a shrt essay f at least 60 wrds abut the crprate culture f a prfessinally utstanding cmpany
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